LALIGA LAUNCHES NEW ANTI-PIRACY CAMPAIGN

With a string of new TV deals for the 2025/26 season, LaLiga is renewing its commitment to combat audiovisual piracy, which it says presents the biggest threat to the sports and entertainment industry.

LaLiga is urging sports fans to watch coverage through legal channels – in the UK this means Disney+ and Premier Sports.

Spanish football clubs alone lose an estimated €600–700 million annually resulting from unauthorised retransmissions.

However, the league is quick to point out that the penalties go beyond just financial losses. It estimates more than 50% of online viruses are linked to pirated content or illegal download platforms.

LaLiga has launched a campaign “You Get Pirated Football, They Get You”, highlighting the role of the criminal networks that are behind the illegal streams.

Spain remains one of the top countries in Europe for pirated audiovisual content consumption, especially among younger audiences, according to data from the European Union Intellectual Property Office (EUIPO).

Source: broadbandtvnews.com