About us

The Association of Commercial Television (AKTV) was formed in 2017 as an association of terrestrial television broadcasting operators with the goal of defending, supporting and promoting the common interests of commercial broadcasters in the Czech Republic.

The founding members of the Association are the Nova, Prima and Óčko television networks.

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News

WORLD TELEVISION DAY CELEBRATES THE QUALITY OF TV AROUND THE GLOBE

Investments in TV programmes approaches 140 billion dollars. TV professionals around the world are celebrating World Television Day on 21 November to remind us that TV - as in Total Video - is so much more than linear viewing. As part of the annual United Nations initiative, a 30 second-spot ...
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THE NEW LIVING ROOM: TAKING ADVANTAGE OF THE BIG SCREEN

Headlines would suggest that TV is dead, or at least is enduring a slow death. The reality is that TV viewing is very different than what it was three years ago, let alone 10. How we define "TV" is still being debated. Is it the content, device or pipe that ...
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AUDIENCES ARE LEADING THE LEAN-BACK MEDIA REVOLUTION. WHERE ARE THE ADVERTISERS?

Let's set the scene. The 1950s. A boom in affordable TV sets causes an increase in the number of small screens in homes across the United States. Families flock to their living rooms to watch new programming. With this boom comes the dawn of new advertising, as marketers can now ...
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