Rival broadcaster Prima has joined TV Nova’s campaign to combat hate speech on social media.

Lukáš Kubát has been at the helm of the second commercial TV since last autumn. He aims to reach one million subscribers on the Prima+.

Jan Maxa, Director of the Content and Production Division at the Prima Group, describes how he plans to integrate the development of programs for linear broadcasting with the prima+ platform.

While Czech Television launched most of its new programmes in January, Nova and Prima are only now entering the key part of the season.

In January, Czech TV stations increased their share by 3 % year-on-year and improved the most of all TV groups in the overall results.

After a festive television programme full of fairy tales and family films, television stations are returning to their ongoing series.

The prima+ video platform recorded 200 million video views last year. This is almost double the number compared to the previous year.

Česká televize defended its lead in the 15+ audience group in 2025. Nova won in prime time and in younger audience groups.

Political events and social developments were reflected in the growth of news TV stations' ratings last year.

Uncertainty about the impact of AI, potential regulatory changes, changing user behaviour and a volatile and spillover advertising market.

The largest domestic TV stations have prepared special editions of their entertainment programs for the evening of the last day of 2025.

January will bring only a few premiere shows to TV screens. On the contrary, some more archival titles will return.