Tag: TV Prima

27. 5. 2024

Media Club has expanded its inventory for video advertising sales to include Canal+. It brings sports content as well as quality of reach, says Petr Hatlapatka.

19. 5. 2024

Today's hit is online viewing. What are the legal options for watching content without additional fees?

25. 4. 2024

The Association of Commercial Television celebrates its seventh anniversary this spring.

8. 4. 2024

In March, the Nova group had the highest share in prime time. The Prima group improved year-on-year among the top three.

4. 4. 2024

Prima Cool reached its 15th birthday, while Prima Krimi completed 6 years since its launch on Easter Monday.

26. 3. 2024

The graphic concept of news reports and continuous broadcasting of CNN Prima News is one of the main factors that motivates viewers to watch the station, say Tomáš Vojáček and Petr Závorka.

8. 3. 2024

According to the data from the TV channels, viewers continue to sit in front of the screens most often in the evening, with only the rhythm of viewing during the week differing.

7. 3. 2024

Czech Television stations remained the strongest in February in the universal 15+ group in all-day broadcasting. In prime time, the Nova group is still the leader. The Prima group grew the most year-on-year in prime-time in February.

19. 2. 2024

Marek Singer, CEO of Prima Group, evaluated the television market and its growth in the podcast První liga. According to him, last year was positive.

5. 2. 2024

The first month of the new year brought the highest share of viewership to Czech Television stations, Prima reached the second place.

29. 1. 2024

The programme pillars of the Prima Group's TV channels are well set and we will not change them, says new programme director Alex Ruzek.

18. 1. 2024

The volume of ad GRPs delivered in the TV market also remained at a similar level in 2023 as a year earlier, monitoring data shows.