This spring marked the ninth anniversary of the Association of Commercial Television, which, during its existence, has become a respected voice for commercial broadcasters.
Jan Maxa, Director of the Content and Production Division at the Prima Group, describes how he plans to integrate the development of programs for linear broadcasting with the prima+ platform.
The prima+ video platform recorded 200 million video views last year. This is almost double the number compared to the previous year.
Česká televize defended its lead in the 15+ audience group in 2025. Nova won in prime time and in younger audience groups.
Political events and social developments were reflected in the growth of news TV stations' ratings last year.
Uncertainty about the impact of AI, potential regulatory changes, changing user behaviour and a volatile and spillover advertising market.
The largest domestic TV stations have prepared special editions of their entertainment programs for the evening of the last day of 2025.
January will bring only a few premiere shows to TV screens. On the contrary, some more archival titles will return.
Those who want to watch a wide variety of programs will inevitably end up with multiple subscriptions. And with that comes the motivation to share access outside the home.
ČT maintained the highest share of the television market among viewers aged 15+ in October. Nova won among viewers aged 15-54 and 18-69 and in prime time.
CNN Prima News is launching an AI News video podcast, featuring virtual presenter Nora for the first time.
In September, the Nova TV group recorded the highest audience shares in all critical audience groups.



