April's broadcast changed the position of the strongest domestic TV stations in the market. Nova Group took the first position in all major audience categories.
This spring the Association of Commercial Television celebrated its eighth year of operation. The association's anniversary is traditionally also associated with a change in the presidency.
The positions of the strongest TV groups remained unchanged in March compared to the previous months of this year.
AKTV has entered into a new settlement agreement with the services Přehraj.to and Datoid to prevent the illegal sharing of its members protected works.
In the last few days and weeks, the most successful series were those that viewers already know well.
Czech TV channels had the highest share in the universal 15+ group in February. However, the Nova group is growing the most.
The position on the TV advertising market remains unchanged, with the overwhelming part of GRPs going to the Media Club and TV Nova networks.
CT remained the most watched in 2024 in 15+ however according to official ATO-Nielsen audience measurement, Nova Group was strongest in the prime time 15+ and in the 15-54 and 18-69 audience groups in both day and evening broadcasts.
The strongest TV group in November was Nova, across all major audience groups in all-day and prime-time. In the universal 15+ group, its aggregate share was 0.30 pp higher than CT stations.
AKTV celebrate The World TV Day for the eighth time this year. A special promotional spot has been prepared for viewers to air on AKTV member television stations.
CCO Vladimír Pořízek explains that increasing the price of TV advertising is the only way Media Club can counter this situation.
FTV Prima and Digital Broadcasting have expressed their long-term support for terrestrial TV broadcasting through comments on the Spectrum Management Strategy.
