ČT maintained the highest share of the television market among viewers aged 15+ in October. Nova won among viewers aged 15-54 and 18-69 and in prime time.
The fundamental step of Óčko TV is to reorient the programme offer to ensure higher viewership and revenues from the sale of ad time.
In September, the Nova TV group recorded the highest audience shares in all critical audience groups.
Saturday's election telecasts on the three domestic television stations were watched by 3.3 million viewers over the age of 15.
Policie Modrava once again confirmed its strong position in the summer lineup and became the most watched show of this year's holidays.
Commercial broadcasters strengthened their position year-on-year, especially the Nova group.
Czech TV maintained the highest share of all-day viewing in the 15+ age group in the 1st half of the year. However, Nova recorded the highest growth.
April's broadcast changed the position of the strongest domestic TV stations in the market. Nova Group took the first position in all major audience categories.
The positions of the strongest TV groups remained unchanged in March compared to the previous months of this year.
Czech TV channels had the highest share in the universal 15+ group in February. However, the Nova group is growing the most.
The position on the TV advertising market remains unchanged, with the overwhelming part of GRPs going to the Media Club and TV Nova networks.
CT remained the most watched in 2024 in 15+ however according to official ATO-Nielsen audience measurement, Nova Group was strongest in the prime time 15+ and in the 15-54 and 18-69 audience groups in both day and evening broadcasts.
